Netflix Inc.
Bradford L Smith (Director) sells NFLX shares
AI-generated summary
Director Bradford L Smith exercised options for 17,980 shares of common stock for $250,045.04 and sold 17,980 shares of common stock for $1,151,192.94 at an average price of $64.03. After the transactions, the insider held 79,690 shares of common stock directly. The transactions were executed under a Rule 10b5-1 trading plan adopted on July 24, 2026.
Key facts
- Insider
- Bradford L Smith · Director
Rule 10b5-1 plan · adopted Jul 24, 2026
| Date | Transaction | Shares | Price | Value | Held after | Ownership |
|---|---|---|---|---|---|---|
| Oct 26, 2026 | M · exercise or conversion of a derivativeFootnotes F1 | +4,900 | $12.75 | $62,470.10 | 84,590 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeFootnotes F1 | +4,440 | $14.08 | $62,506.32 | 89,030 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeFootnotes F1 | +4,380 | $14.27 | $62,480.70 | 93,410 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeFootnotes F1 | +4,260 | $14.69 | $62,587.92 | 97,670 | Direct |
| Oct 26, 2026 | S · open-market saleFootnotes F1, F2 | −11,980 | $63.55 | $761,317.02 | 85,690 | Direct |
| Oct 26, 2026 | S · open-market saleFootnotes F1, F3 | −1,800 | $64.61 | $116,298.00 | 83,890 | Direct |
| Oct 26, 2026 | S · open-market saleFootnotes F1, F4 | −4,200 | $65.14 | $273,577.92 | 79,690 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeNon-Qualified Stock Option (right to buy)Footnotes F1 | −4,900 | $0.00 | $0.00 | 0 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeNon-Qualified Stock Option (right to buy)Footnotes F1 | −4,440 | $0.00 | $0.00 | 0 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeNon-Qualified Stock Option (right to buy)Footnotes F1 | −4,380 | $0.00 | $0.00 | 0 | Direct |
| Oct 26, 2026 | M · exercise or conversion of a derivativeNon-Qualified Stock Option (right to buy)Footnotes F1 | −4,260 | $0.00 | $0.00 | 0 | Direct |
Footnotes
- F1 Transaction made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on 7/24/2026.
- F2 This transaction was executed in multiple trades at prices ranging from $62.99 to $63.96. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
- F3 This transaction was executed in multiple trades at prices ranging from $63.99 to $64.98. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
- F4 This transaction was executed in multiple trades at prices ranging from $64.99 to $65.36. The price reported above reflects the weighted average sale price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.
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Not investment advice. Summaries can contain errors; the SEC filing is the official record.